Infotainment: the pressure of ratings and their dangers for democracy in cable news
Bachelor of Arts
Department or Program
Media Studies Program
In this thesis I argue that through the necessity to generate a profit, cable news organizations focus on attracting the most viewers so that they can then charge more for advertising and in turn make more money. This symbiotic relationship between advertisers and the cable news companies threatens our democracy by prioritizing the stories or personalities that gain the highest viewership.
Adler, Alex, "Infotainment: the pressure of ratings and their dangers for democracy in cable news" (2016). Senior Capstone Projects. 530.
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