Infotainment: the pressure of ratings and their dangers for democracy in cable news

Class Year


Access Type

Archival Only

Degree Name

Bachelor of Arts

Department or Program

Media Studies Program

First Advisor

William Hoynes

Second Advisor

Philip Scepanski


In this thesis I argue that through the necessity to generate a profit, cable news organizations focus on attracting the most viewers so that they can then charge more for advertising and in turn make more money. This symbiotic relationship between advertisers and the cable news companies threatens our democracy by prioritizing the stories or personalities that gain the highest viewership.

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